Optimise.web really is the easy choice for your company, both in terms of initial setup and on going web-site maintenance.

The Traditional web offerings that are available to retailers have no connection between their website and their back-office system. When an Order is placed by a web-user those details are emailed and the details are manually entered into the back office system.

The problems arise when the website needs to be updated e.g. new products added, old products discontinued. This is a complicated process involving a number of technical tools (spreadsheets to change descriptions, FTP to upload new graphics, then scripts need be run to update the site).

Unlike these traditional web packages, Optimise.web is fully integrated with our back office systems Optimise.retail & Optimise.trade.

Maintenance of the website is handled automatically through normal day-to-day usage of the system. You change the price, description or image associated with a product in Optimise.retail and within seconds that change is live on the web.